Community Training

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John Baku

I understand community management so much more just by looking at these metrics! Best post so far... and you have had many!

Priya Florence Shah

I don't understand how it is possible to set targets when predicting the success of a campaign on social media is so unpredictable. With some campaigns its possible that your results may not be anywhere near target, whereas it may take longer to reach them with others and in some areas your results may far exceed expectations if you just play it by ear and try to intuit what your community really wants. Again, the amount of spend is important. If you can afford to spend on creatives and advertising in social, it can make all the difference.

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