{"id":1075,"date":"2016-10-16T19:57:43","date_gmt":"2016-10-16T18:57:43","guid":{"rendered":"http:\/\/feverbee.clients.studioscully.com\/?p=1075"},"modified":"2016-10-16T19:57:43","modified_gmt":"2016-10-16T18:57:43","slug":"why-create-a-program","status":"publish","type":"post","link":"https:\/\/www.feverbee.com\/superuser\/why-create-a-program\/","title":{"rendered":"Why Create a Program?"},"content":{"rendered":"<section class=\"content standard\"><div><\/p>\n<p><aside class=\"\"><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1533\" src=\"https:\/\/www.feverbee.com\/superuser\/wp-content\/uploads\/sites\/4\/2016\/10\/feverbee-logo-yellow-1.png\" width=\"116\" height=\"100\" \/><\/p>\n<h1 style=\"text-align: center\">Why Create a Program?<\/h1>\n<h5 style=\"text-align: center\">Building Superuser Programs That Succeed<\/h5>\n<p><\/br><\/p>\n<p><div class=\"boxout warning\"><img decoding=\"async\" class=\"boxoutIcon\" src=\"https:\/\/www.feverbee.com\/superuser\/wp-content\/themes\/feverbee-superuser-microsite\/images\/boxout-icon-warning.png\"\/><\/p>\n<p>In order for a program to succeed, it needs to offer a clear value proposition for the business as well as for the members.<\/p>\n<p><\/div><br \/>\n<\/aside><\/p>\n<p><article class=\"\"><\/p>\n<h3>There are several benefits to creating a superuser program. Programs that go the distance tie their primary objective back to a clearly defined business goal. If you can\u2019t directly prove that the program supports a wider business objective, it will be first in line when it comes time to trim the budget.<\/h3>\n<p>Many organizations claim that they created their program to \u201cgive back\u201d or to recognise and reward loyalty, but that is not usually the true primary objective. The primary objective is to encourage behavior that delivers clear value to the organization. There are a number of ways that a program can do this. <\/p>\n<p>Let\u2019s examine those.<\/p>\n<p><div class=\"boxout table\"><\/p>\n<h3>Successful programs have one or more of the following primary benefits:<\/h3>\n<ul class=\"simple\">\n<li>Affordably scaling your marketing efforts.<\/li>\n<li>Sustainable growth of your business, support or community model.<\/li>\n<li>Crowdsourcing expertise and depth of knowledge for product support.<\/li>\n<li>Stimulated content creation and\/or digital engagement.<\/li>\n<li>Informed community and product feedback.<\/li>\n<\/ul>\n<p><\/div><br \/>\n<\/article><\/p>\n<p><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2,1],"tags":[],"class_list":["post-1075","post","type-post","status-publish","format-standard","hentry","category-uncategorised","category-uncategorized"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.3 - aioseo.com -->\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Richard Millington\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.feverbee.com\/superuser\/why-create-a-program\/\" \/>\n\t\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 5.0.3\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Building Successful Superuser Programs - How To Build A Successful Superuser Program\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Why Create a Program? - Building Successful Superuser Programs\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.feverbee.com\/superuser\/why-create-a-program\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.feverbee.com\/superuser\/wp-content\/uploads\/sites\/4\/2020\/03\/mainlogo.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.feverbee.com\/superuser\/wp-content\/uploads\/sites\/4\/2020\/03\/mainlogo.png\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2016-10-16T18:57:43+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2016-10-16T18:57:43+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Why Create a Program? - Building Successful Superuser Programs\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.feverbee.com\/superuser\/wp-content\/uploads\/sites\/4\/2020\/03\/mainlogo.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/www.feverbee.com\\\/superuser\\\/why-create-a-program\\\/#blogposting\",\"name\":\"Why Create a Program? 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