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[[http://www.mumsnet.com/|Mumsnet]]. Rich named this community his favourite [[https://www.feverbee.com/15-examples-of-thriving-online-communities/|back in 2010]] and it's still going strong. Back then it was highly active, highly ambitious, highly important to members, and the same can still be said. The site is easy to navigate and I particularly like the magazine style homepage – it doesn't present a list of categories from which to choose, but rather offers a variety of interesting information, encouraging readers to dig deeper. [[https://www.threadless.com/forum|Threadless]]. Another community that has stood the test of time – they kicked off in 2010. Threadless built their business around the community rather than the other way around, and they have managed to nurture that relationship and go from strength to strength. I also love the fresh, modern and intuitive design.