SPRINT Europe: The List Of Benefits

A quick reminder you now have one month to sign yourself up for SPRINT Europe.  Here’s all the tools to persuade your boss to let

In Times Of Threat

Every group has the tendency to unite when faced with a threat. It's an adaptive instinct to survive in environments when threats were more serious

Specific Tactics To Increase Your Member’s Motivation To Participate In Your Community

In the Witch Doctors of Social post, we talked about optimal distinctiveness theory. Members try to simultaneously mirror the actions of prototypical members to be accepted and impress other members

Unite People By Shared Values, Not Shared Opinions

[vc_row][vc_column][vc_column_text]The strongest communities are formed by uniting people who share same values, not the same opinions. This difference is important. If you ask me for

Five New Approaches To Your Online Community’s Homepage

Community professionals should excel at developing homepages for their clients or their own organisations. This is an important task to get right. A homepage should

Painful, Contrary, Truths About Communities

Here’s a few that come to mind: 1) Lurkers are bad, active participants are good. Lurkers offer no benefit to the community. They rarely become

Access To All SPRINT USA Videos

You have less than 2 months to sign up for SPRINT Europe.  If you’re on the fence, we’ve decided to give every attendee a special

Listen To Them Before They Listen To You

You can’t persuade anyone that isn’t willing to listen to you.  No-one is willing to listen to you if they don’t feel you’re willing to

The Visibility of Status Symbols

Robin writes a terrific post about status-seeking: “At which point these new behaviors will have become your new status game. You see, status-seeking behavior must be a

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