Month: April 2012

There is a process to growing a community. It’s not something that should be left to chance. It should be part of a coherent community

Sometimes people don’t want visit a platform to interact with each other. At least not at first. Not all online communities will be developed on

Yesterday we addressed audience analysis. Let’s work through an example here. Imagine you run a community for street dancers (random example). As part of the

Your membership isn’t static. Both the members and their interests change over time. This means your community concept (the type of community, what it’s about,

We've mentioned this before, but it keeps being ignored. When someone joins a community, you need to get them to participate in an interaction immediately. 

You might be able to fool a few people for a while. You might be able to use multiple accounts to get the community off the

Communities like Hampton People, East Dulwich, W14, and Harringay Online are fantastic, but they’re generally the exception. Most hyperlocal community efforts are struggling. They should succeed.