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Richard - great post, thank you! I've been saying (and seeing) this for years. I've participated in and led Motorcycle forums since email list days. Couple examples I called out on the Google Plus post from this - Yamaha FJR: Unknown bike at launch, but the Iron Butt riders adopted and created a serious passionate enthusast forum for it, driving sales and adoption among the interested, followers and 'wannabe' crowd. Same with ADVRider, driving sales and interest in adventure style motorcycles.

I'd love to drive more tech-connected hard-core geek traffic to the Sprint Community; your post will be very valuable in driving our content and tone strategy in the future. I'll be walking this one around the VP level.

Thanks again!


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