Community Training

« What Happens At The End Of The Year? | Main | Removing A Provocative Member »


TrackBack URL for this entry:

Listed below are links to weblogs that reference The Enemy:



So the result of unifying a community 'against' something or someone justifies the means? No matter how many anemic caveats (make an enemy but don't make it personal?) are posted in that article, it remains a simplistic approach to a complex issue and, as a proposed methodology - wickedly disappointing and primitive.


I don't think this is a good idea. Bringing people together by critiscising an "enemy"? We have too much of that out there already.

Encouraging negativity in your community is at best very short-sighted. At worst, it can create a precedent or encourage inflammatory postings. How would you even moderate that? I love your blog but this time I think you might be wrong.

Eric Suesz

I'm with Rich on this one. While it's best to focus primarily on uniting and not dividing, there's a place for enemies. Identifying the enemy doesn't have to be about attacking people, of course. It can be about attacking symbols, which I think is his point: Leverage the power of symbols to create compelling conversation. It beats boredom and inactivity.

Pete Austin @marketingxd

Good post! It works in politics. Instead of being good, you only have to be the better of two evils.

escort istanbul

escort bayan istanbul bayan ilan.

The comments to this entry are closed.

More Tips From Rich

Buy Buzzing Communities

Subscribe to FeverBee

  • Get free updates by e-mail

Become a Fan