About Rich

  • Richard Millington is the founder of FeverBee Limited, an online community consultancy, and The Pillar Summit, an exclusive course in Professional Community Management. Richard's clients have included the United Nations, The Global Fund, Novartis, Oracle, OECD, BAE Systems, AMD and several youth & entertainment brands. Richard is also the the author of the Online Community Manifesto.

    e-mail: richard@feverbee.com Tel:+44 (0)20 7792 2469

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Comments

Martin Reed

This is one of my favourite posts from you, Rich. You know, I wonder if you could have just made this whole post one line, 'You should be developing your community, not maintaining it.'

I couldn't agree more.

- Martin

Richard Millington

Hi Martin,

I actually considered leaving it as one sentence. But I suspected people have different opinions on developing so I wanted to be more precise.

Thanks though.

Angela Connor

Rich: This is one of those lessons that you have to stick with once you learn. It's not something you know at first. I no longer make putting out fires my main priority and I don't rush to the scene the way I once did. Our time is much better served adding value to the community. I put a high level of focus on culling content into image and asset galleries that produce a great experience for users, and add to my arsenal of long-tail content.

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