Community Building Pre-Launch Checklist

Here’s a quick pre-launch checklist, it’s only got 10 things so far. Maybe you can add more?

1. Developed a strong appeal for members to participate.
2. Persuaded internal gatekeepers of the opportunities this community offers.
3. Determined specific metrics of success.
4. Identified and developed relationships with key members.
5. Decided how many people you need in your community.
6. Removed every unnecessary feature from interface.
7. Planned who to contact once you’ve launched and what to tell them.
8. Provided a motivation for members to invite friends, and their friends invite more friends.
9. Created a structure that entices members to take on a share of the work.
10. Seeded the community with gripping content and debates.

Comments

[Grant Simmons]

I'd rearrange to place #10 as #1

The 'glue' of a community is a commonality and feeling of belonging. Belonging is all about content and interaction.

A little while ago I wrote about the four Cornerstones of Community Building;

#1 Empowerment
#2 Relevance
#3 Discovery
#4 Participation

I truly believe that for a community to exist, develop and thrive, these 4 cornerstones are both needed and necessary.

Cheers

Grant